About the Buying Online Businesses Podcast

Hosted by Jaryd Krause who went from plumber to creating an online business empire through buying websites for passive income.

This podcast will unfold his secrets as you explore the highs, lows and light bulb moments of his personal journey in each episode. He will show you that no matter where you are in life an alternate lifestyle is more than possible. You will gain the knowledge you need to start buying online businesses yourself and live a fulfilling lifestyle.

Episode Highlights:

  • 03:00 What types of lead magnets are effective?
  • 13:52 Why focus on your customers!
  • 22:37 How to nurture and sell to increase revenue
  • 30:52 Driving curiosity with subject lines
  • 34:44 How regularly should you email your audience?
  • 42:40 How to use email for customer retention

Key Takeaways:

  • Kyle recommended that for eCommerce businesses, the most effective lead magnets are coupons and quizzes that provide personalized recommendations based on the results. On the other hand, for content websites, it’s best to use on-demand video training and PDF documents.
  • Understanding your customers allows you to create targeted, personalized, and effective email campaigns. By analyzing their demographics, interests, preferences, and behaviors, you can tailor your messaging to resonate with them and can increase your engagement and conversion.
  • Once you have established trust with your audience, the importance of subject lines in your email campaigns may diminish. However, if you want to boost click-through rates, you can use a short punch and curiosity-driven subject lines or incorporate recipients’ names or emojis. It’s important to avoid excessive use of exclamation points and capitalization, as it may come across as exaggerated to recipients.

Check out the full episode here.