About It's Just Business Podcast:
It's Just Business is the podcast for the small business owner. Co-hosted by entrepreneurs Russ Harlow and Dana Dowdell, It's Just Business interviews local, regional, and national business owners and experts. We cover all aspects of small business start-up and growth to help motivate and inspire you to level up your business. As we grow our businesses, we want to help you grow yours.
Should I use email marketing? Is email marketing still effective today? Why is email marketing important for small business? We talk with Kyle Stout - the founder of Elevate & Scale, a leading email marketing agency that helps 7-figure product-based entrepreneurs elevate their brand and scale their growth. Kyle is an authority on leveraging email marketing to increase revenue by improving customer retention, increasing average order value, and driving repeat purchases.